Simplifyer can be the Future of Consumer Intelligence
At the Madeira Startup Retreat, we are constantly looking for founders who don’t just build apps, but build infrastructures for the future. This year, one startup is catching attention by solving a problem we’ve all ignored for too long: the “data graveyard” of digital and physical receipts.
Simplifyer, is a fintech and consumer data startup that is doing much more than just decluttering wallets.
Turning “Noise” into Intelligence
For most of us, a receipt is the end of a transaction. For Simplifyer, it’s the beginning of a valuable data journey. While traditional fintechs focus on how much you spent, Simplifyer dives into the item-level data.
By capturing exactly what is bought, when, and by whom, they are transforming flat information into structured, actionable intelligence.
Empowered Consumers: Simplifyer gives users radical clarity over their spending habits and automated warranty management, all through a privacy-first lens.
Strategic Insights for Brands: They bridge the gap between retailers and real consumption, allowing brands to finally understand their customers’ needs without invasive tracking.
Consent-Driven Data Economy: In an era of data privacy concerns, Simplifyer’s technology is built on user consent, creating a transparent ecosystem where data creates value for everyone involved.
Scaling Innovation from Madeira
The future of finance isn’t just about moving money, it’s about understanding the behavior behind it. They are trying to reducing the friction in decision-making for both the person buying a coffee and the brand selling the bean. We are excited to see how they will continue to bridge the gap between raw transactions and smart consumption on a global scale.
From Brazil, 1 entrepreneur will be joining Madeira Startup Retreat – Madeira Startup Retreat!
Find out more at Simplifyer